5.6x
Representative exampleReturn on ad spend
DTC fashion brand, Canada9 months
Email Marketing & Automation
Email Marketing Services That Win Repeat Customers
We build automated flows and campaigns that turn first-time buyers into regulars and quiet leads into sales conversations. Every month we test and refine them.
- Automated flows that sell around the clock
- Segments based on how each subscriber behaves
- Deliverability configured so emails land in the inbox
Request a Free Growth Audit
Say what is slowing your growth. A senior specialist will reply within one working day.
About Email Marketing
Why Does Email Marketing Pay Back So Well?
Email marketing pays back well because you own the list and each send costs almost nothing. It means reaching subscribers and customers directly through automated flows and planned campaigns, and it regularly produces some of the best returns of any digital channel.
Our email marketing agency puts marketing automation first. Welcome series, abandoned cart, post-purchase and nurture flows run by themselves every day, and campaigns are layered on top.
AZGHAM is a digital marketing agency, so we link email with your website, CRM, paid media and content, and each subscriber receives the right message at the right time.
At a glance
- Starts with
- Free written audit and plan
- First deliverable
- Inside one week
- Contract
- Rolling monthly
- Reporting
- Live dashboard and a monthly call
- Owned by
- A named specialist
Common problems
Is Your Email List Earning Less Than It Could?
Your list is probably earning less than it could if any of these apply. Most businesses miss a large share of email revenue without noticing.
Newsletters and nothing else
With no automated flows, each sale relies on someone remembering to send an email.
Abandoned carts ignored
Shoppers leave items behind and never get a reminder.
The same email for everyone
All subscribers receive identical messages, whatever their interests or behaviour.
Emails going to spam
Open rates keep dropping because authentication and list cleaning were never set up.
Leads left to cool
People who are not ready to buy yet get no follow-up and move on.
Unknown email revenue
You cannot see what email earns, so it never gets the attention it should.
Deliverables
What Do Our Email Marketing Services Include?
Our email marketing services include strategy, automation, design, copy and optimisation, all managed for you.
Marketing automation flows
Sequences for welcome, browse abandonment, cart recovery, post-purchase, win-back and lead nurturing, all built and tested.
Campaigns and newsletters
Promotional and editorial emails planned in a calendar, then written and designed to earn clicks and orders.
Segmentation and personalisation
Audiences based on purchase history, behaviour and lifecycle stage, so each email feels relevant to the reader.
Deliverability management
SPF, DKIM and DMARC setup, list cleaning and sending habits that keep your mail out of spam folders.
Ecommerce email
Product recommendations, back-in-stock alerts and replenishment emails connected to Shopify and WooCommerce.
A/B testing and optimisation
Ongoing tests of subject lines, content, offers and send times, with the winners applied across flows.
Our process
How Do We Build Your Email Programme?
We build your email programme by launching the automations that earn most first, then adding campaigns and steady improvement.
- 1
Audit and baseline
Week 1We check your platform, list health, deliverability, current flows and the share of revenue email brings in today.
- 2
Strategy and segments
Week 2A flow map, segment plan and campaign calendar, ranked by revenue potential.
- 3
Core automations
Weeks 2 to 5We write, design, build and test the most valuable flows, beginning with welcome and cart recovery.
- 4
Campaigns and list growth
OngoingCampaigns go out on a fixed schedule while sign-up forms and lead magnets add subscribers.
- 5
Test and optimise
MonthlyMonthly tests and reports lift open, click and conversion rates across every flow and campaign.
The first step costs nothing.
Receive the written audit and plan, then choose whether to go ahead with us.
Results we track
How Do We Measure Email Marketing?
We measure email marketing by revenue. Open rates are a useful signal, but sales are the result we report.
- Revenue from email
- Revenue per subscriber
- Flow conversion rates
- Click-through rate
- List growth rate
- Inbox placement and deliverability
28+
Representative exampleHours saved per week
B2B software company, United States6 weeks
These composite examples show how this service works with others. As clients approve publication, named case studies will replace them.
Tools & platforms
Which Tools Do We Use for Email Marketing?
Where we can, we work inside the tools you already pay for, and we only suggest new ones when there is a clear benefit.
- Klaviyo
- HubSpot
- Mailchimp
- ActiveCampaign
- Brevo
- Shopify
- WooCommerce
- Zapier
All product names and logos belong to their owners and appear here only to show which tools we use.
Industries
Which Industries Do We Deliver This Service For?
Buyers behave differently in every sector. We already have tested approaches for this service in the industries below.
- Ecommerce
- Fashion
- SaaS
- Education
- Nonprofits
- Hospitality
- Financial Services
- Agriculture Technology
- Healthcare
Why AZGHAM
What Sets Our Email Marketing Agency Apart?
Automations before campaigns
We set up the flows that earn every day before we add more sends to your calendar.
Writers and designers in-house
Our own team creates emails that sound like your brand and get clicked.
Connected data
Email is linked to your store, CRM and website, so segments and triggers follow real behaviour.
Deliverability know-how
We handle authentication, warm-up and list cleaning properly to protect your sender reputation.
Working together
How Can We Work Together?
We scope each engagement after the free audit, so you pay only for work tied to your targets. Ongoing work runs on a monthly basis.
Email Audit and Flow Setup
Suits: businesses new to automation
- Complete account and deliverability audit
- Core automation plan
- Welcome and cart recovery flows set up
- Baseline performance report
- Recommended
Managed Email Marketing
Suits: brands that want email run for them
- Full flow library built and maintained
- Campaigns written and designed monthly
- Segmentation and list growth
- Testing and reporting every month
Lifecycle and CRM Automation
Suits: complex funnels and B2B nurturing
- All of managed email
- CRM and lead scoring integration
- Sales support and nurture sequences
- A lifecycle plan across channels
Unsure which model suits you? Begin with the free audit and we will suggest one.
FAQ
Common Email Marketing Questions
What clients usually want to know before this service begins.
What email platform is right for us?
The best platform depends on your business. Klaviyo is strong for ecommerce, HubSpot fits B2B and CRM-led firms, and Mailchimp or Brevo suit simpler needs. We can work in your current platform or move you to another one if it is limiting you.
How many emails should we send each week?
Most brands do well with one to three campaigns a week, with automated flows running alongside. The right frequency depends on your audience and content, so we test it instead of guessing.
Can you help us get more subscribers?
Yes. We create sign-up forms, pop-ups and lead magnets, and link paid and organic campaigns to list growth, always with permission-based methods that protect deliverability.
How soon does email marketing bring in revenue?
Flows such as cart recovery and welcome series often bring in revenue within a few weeks of going live. The programme becomes more valuable as your list and flow library grow.
Is your email marketing GDPR compliant?
Yes. We build sign-up flows based on consent, with clear unsubscribe links and preference centres, and each campaign follows GDPR and CAN-SPAM rules.
Who writes and designs the emails?
Yes. Our copywriters and designers produce every email and flow in your brand voice, using mobile-first layouts tested in the main email clients.
Pairs well with
Which Services Work Well Alongside This One?
These services share data and a plan with this one, and together they get more done.
AI Automation
Automated workflows that score leads, keep your CRM current and send reports, so nobody retypes data.
Lead qualificationCRM automationAI assistantsContent Marketing
Articles and guides that answer what buyers ask and hold rankings for years.
Editorial plansArticlesLead magnetsConversion Rate Optimization
Testing grounded in research that gets more leads and sales from traffic you already pay for.
CRO auditsA/B testingLanding pages
Talk to the team
What Is Holding Your Growth Back?
Let us know where marketing, operations or technology is getting in the way. Every message goes to a senior specialist, who replies with a practical next step within one working day.
- Nothing to sign
- A written plan within a week
- An answer within one working day